Showing posts with label 1973. Show all posts
Showing posts with label 1973. Show all posts

Saturday, November 06, 2010

American Graffiti Press Book 2 (Part 1)

Before the eighties, movie studios would send out press books to the theater owners to help them promote the showings of their film. These manuals contained pictures, articles, and newspaper/magazine ads about the subject film and exhibitors would cut out what they liked and take it to local publishers to use in advertisements. Those of you old enough to remember will recall seeing these grainy 'bubbles' used on the movie page of their morning newspapers accompanied by theater show times. The books also contained ordering information for promotional related items like posters and those 8x10 publicity stills theaters would mount under the poster boards.

Press books have gone the way of the covered wagon and digital pagers now, but back in 1973 they were still an important part of the studio's promotion machine. Universal Studios certainly used them to great affect for their little movie, American Graffiti. We've got a few of them and we'll post parts of them from time to time. They are an interesting look at a time gone by not unlike our favorite movie itself.




Thursday, October 14, 2010

Esquire - October, 1973

"The continuous circling around the main drag in various more or less prestigious
vehicles; the flirtations, provocations and downright insults hurled from car to
parallel-running car; the periodic encountering of the same faces and places in
the course of this endless-seeming ballet on wheels give the film an
exhilarating rhythm, but also a hallucinatory character as of a gay, silly dream
that nevertheless threatens to spill over into a nightmare."
Hey, who you calling more or less?

'da Hui no ka oi

Wednesday, September 22, 2010

American Graffiti (part 6) - 1973

In this week's exciting literary episode of American Graffiti... Toad finds out that when you try to make out with a slutty girl bad things happen. Steve finds out that when you try to make out with a good girl bad things happen. And they both find out that goats are scary at night.

Curt and the Pharaohs prove they're never afraid of Moose. And Falfa and Milner play the dirty dozens just before throwing down one of the best green light launches ever put to film.